The Seltzer Shop
An Immersive Seltzery Tasting Experience
Media Highlights
And it just keeps growing...
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BizBash
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Chicago’s Kimpton Gray Hotel is currently hosting a pop-up bar devoted to hard seltzer. Kicking off July 15 and running through Aug. 8, the Seltzer Shop pop-up, located on the hotel’s ground floor, serves 10 types of seltzer and 25 flavors from a variety of brands. The reservation-only experience is inspired by a retro soda shop and includes a phone booth photo moment centered around the idea of "call your friend, I found my new favorite seltzer!" The pop-up was designed and produced by Rose Gold Collective.
Cheers
Seltzer Shop Pops Up In Chicago Kimpton Hotel
Consumers love their hard seltzers, and now they can sample some of the many brands and flavors available at a pop-up and complimentary experience inside Chicago’s Kimpton Gray Hotel. The Seltzer Shop enables guests to sip and enjoy 10 different brands with friends, family or coworkers in a nostalgic soda shop setting; all but one brand are hard seltzers.
Designed in partnership with brand experience agency Rose Gold Collective...
Read more HERE
Chicago Food Magazine
The Kimpton Gray Hotel Unveils "The Seltzer Shop" Pop-Up
The summer of seltzer is in full effect. What better way to find a new favorite flavor of seltzer than at The Seltzer Shop?
Located inside Chicago’s Kimpton Gray Hotel, The Seltzer Shop is a pop-up experience, inviting guests to sip 10 different brands in a soda shop setting.
Designed in partnership with Rose Gold Collective, The Seltzer Shop features over 25 different flavors from both up-and-coming and nationally-recognized brands...
Read more HERE
Eater Chicago
A Bar Devoted to Hard Seltzer Bubbles Up in Chicago
Chicago has wine bars, bars devoted to craft beer, and others that focus on whiskey and other spirits.
But, in a summer after multiple stay-at-home orders and the halt of on-premise service that kept customers away from bars, here’s a new thought: What about a bar devoted to spiked seltzers?
Read more HERE
https://chicago.eater.com/2021/7/21/22587128/hard-seltzer-bar-pop-up-krimpton-gray-hotel-chicago
Social Life Chicago
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One of the fastest growing alcohol category right now, 50% between 2019 and 2020 with even more growth predicted, is the pre-mixed cocktail/ready to drink category which includes hard seltzers. Hard Seltzers, with its relatively low calories and low ABV, are predicted to reach over $2 billion by this year and there’s no sign of the category slowing down now especially not this summer with outside being wide open.
Read more HERE
Time Out
The Seltzer Shop Pop-up Bar
It's the summer of hard seltzer (again) and with so many brands joining the boozy fizzy beverage fray, it can be hard to keep up. At the Seltzer Shop pop-up bar at Kimpton Gray Hotel, you'll find more than 25 different flavors from 10 brands, including Flying Embers, High Noon, Press, Sesh Beverages, Two Chicks and White Claw.
Read more HERE